Uno degli spot più popolari e di successo, prima del consueto Super Bowl, è stato quello della Chrysler, “Halftime in America”, recitato da Clint Eastwood:

Ascoltiamone, ieraticamente, come Lui, le testuali parole perentorie, da grande veterano:

It’s halftime. Both teams are in their locker room discussing what they can do to win this game in the second half,” Eastwood says in the spot. “It’s halftime in America, too. People are out of work and they’re hurting. And they’re all wondering what they’re going to do to make a comeback. And we’re all scared, because this isn’t a game. The people of Detroit know a little something about this. They almost lost everything. But we all pulled together, now Motor City is fighting again.

(Stefano Falotico)